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Kofman LLC

Advance Capabilities, Accelerate Growth

OUR MISSION

We empower leaders to enhance the productivity and performance of their sales teams. By combining decades of B2B sales experience with expertise in sales operations and strategy, we deliver actionable recommendations that drive immediate results.
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Services

SERVICES

Areas of Expertise

Sales Strategy & Incentive Design

We help businesses optimize their sales strategies and design commission plans that drive performance while aligning with company goals. From budget optimization to sales territory design, we ensure your sales structure is efficient and motivating. Whether refining existing compensation plans or developing new go-to-market strategies, our expertise ensures sustainable growth and compliance with internal controls.

Sales Operations & Enablement

Our expert guidance ensures your sales operations run smoothly, with the right tools, processes, and training in place to drive efficiency. We assist with CRM system implementation, forecasting, and creating seamless collaboration between sales and other departments. By streamlining sales operations and contract management, we help your team focus on growth and productivity.

Commercial & Industry Experience

With over 20 years of global sales experience, we provide deep industry knowledge across financial institutions, insurance, and fintech. We specialize in negotiating and managing complex contracts while ensuring your revenue models are robust and scalable. From building high-performing teams to integrating acquired firms, our expertise helps you navigate growth and drive success.

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About

ABOUT

Jason Kofman

Founder & CEO

Jason Kofman has extensive experience in sales strategy and operations, with over 20 years in global sales and a decade leading these functions at a B2B firm.  He specializes in sales incentive design, go-to-market strategies, sales role definition, territory planning and sales operations.  Furthermore, Mr. Kofman has significant experience in mergers and acquisitions, having integrated over 20 acquired firms into his organization.

 

Mr. Kofman’s commercial experience includes working with financial institutions such as banks, insurers, and asset managers, as well as corporations and government entities. He has experience with a variety of revenue models, particularly focusing on subscription-based services in the business information industry and SaaS for financial services.  In his last role before retiring, Mr. Kofman managed a team with over 140 staff globally.  His experience includes working at market leaders Moody’s Analytics, Oliver Wyman and Goldman Sachs.

For more information, please visit:

www.linkedin.com/in/jkofman.

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MY LATEST ARTICLE

Why Many Sales Incentive Models are Short Sighted

Contact

CONTACT

Let's Connect.

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© 2025 Kofman LLC.

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